Tactical Atlas Firearm Blog

Ammunition Demand Will Not Subside Soon

Ammunition consumers indicate that demand will remain strong well into 2021. According to research, multiple reasons are driving the continued unparalleled demand.

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Southwick Associates Releases Report on Size of the 2019 Hunting & Shooting Market

Concurrently with tracking the unprecedented 2020 market, Southwick Associates today released a report detailing the size and trends of the 2019 hunting and shooting sports market.

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Hunting and Shooting Sports Market Actually Grew in 2018

Despite well-publicized decreases in the firearm and ammunition categories, 2018 sales for accessories and support equipment grew, driving the overall market to a total of $21.3 billion in retail sale

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Understanding the Spending Habits of Ammunition Buyers

Stockpilers, or those who set aside 20% or more of their ammunition purchases for future use, account for 44% of all ammunition purchasers.

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Sportsmen Share Top Factors in Finding a Place to Hunt

When it comes to finding that perfect place to hunt, a lot of factors play into the decision, a recent HunterSurvey.com survey discovered.

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Sportsmen Mentor Number of Young Hunters & Recreational Shooters

Mentors and mentoring programs are the best way to grow the next generation of sportsmen, and it’s encouraging to see this role carried out by many hunters and recreational shooting enthusiasts.

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Top Social Media Influencers – and other Fishing, Hunting & Shooting Media Insights

SAMM is a quarterly survey that tracks hunters, shooters, and anglers’ use of outdoor media including television, magazines, websites, social media and more. The service also ranks the top individuals

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America’s Sporting Heritage Fuels Nation’s Economy

Economic reports by Southwick Associates reveal that more than 53 million Americans consider themselves sportsmen, spending over $93.5 billion in 2016 on gear, licenses, travel, clothing & gas.

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Southwick Associates – How Big is Your Market?

Sportsmen spent more than $24 billion on hunting, shooting, and sportfishing equipment in 2017, according to new market size reports available from Southwick Associates.

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What the Firearms Industry Can Learn from Apple & Nike

The changing consumer indicates the same old tried and true marketing tactics will not work on today’s and tomorrow’s firearm owner.

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Top Hunting & Shooting Equipment Brands for 2017

Sportsmen are spending millions of dollars on hunting and recreational shooting equipment, but which brands are they buying?

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Actionable Insights into the Protection-Oriented Consumer Now Available

Insights into the needs, motivations, habits and purchases associated with the self- and home-protection market for firearms and accessories are now available.

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